Cruelty-free products are those that are not tested on animals at any stage of their development. This includes both the ingredients used and the final product itself.

Opting for cruelty-free products helps protect animals from unnecessary harm and suffering. By supporting brands that do not conduct animal testing, you promote ethical practices and encourage the development of alternative testing methods.

While we do our best to offer vegan and cruelty free products, not all of our products are certified vegan and organic.

For example, in some instances, honey is used as an ingredient. Some products have a mixture of organic and non-organic ingredients.

The best way to find your favourite preference is to use the 'sort by' option on each collection page. If you select 'vegan' it will show all products that are vegan. Likewise for organic and other options available within the 'sort by' menu.

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Express shipping is $19.95 and can be expected in 1-2 business days to most locations around Australia, excluding regional areas that don't have close access to an airport. To regional areas delivery may take 2-4 days with express.

Standard delivery is approximately:

1-2 business days to Sydney & Brisbane

2-4 business days to Melbourne & Adelaide

2 business days to Sunshine & Central Coast

3-4 to Wollongong & ACT

4-6 business days to WA, NT, TAS & North QLD

4-6 business days to most regional locations

In the ever-evolving beauty and wellness industry, a few brands stand out, not just for their efficacy but for their ethos, vision, and commitment to nature. Loyal Crush, hailing from the picturesque coastal town of Byron Bay, is one such gem. With its resolute belief in nature's bounty and the magic it holds, Loyal Crush is not just a brand—it's a philosophy, a lifestyle, and a testament to the goodness of nature.

The Loyal Crush Philosophy: Nature First
If one were to distill the essence of Loyal Crush into a single philosophy, it would be an unwavering belief in nature. Nature, in its purest form, is an abundant reservoir of beauty, wellness, and vitality. Loyal Crush, true to its name, remains loyally devoted to harnessing this raw, unfiltered vitality into every product.

Natural Wellness: At the core of wellness lies balance—something that nature effortlessly embodies. Every ingredient, every formulation is meticulously chosen to restore, rejuvenate, and revitalise.
Natural Beauty: True beauty isn't just skin deep; it's a reflection of holistic well-being. By focusing on nature-driven solutions, Loyal Crush ensures that beauty isn't just skin deep, but soul deep.

Byron Bay: The Heartbeat of Loyal Crush
Byron Bay isn't just a geographical location for Loyal Crush—it's the brand's heartbeat. The coastal town, renowned for its pristine beaches, lush hinterlands, and a community deeply connected to nature, influences every facet of Loyal Crush.

Inspiration: The scenic beauty of Byron Bay is a constant source of inspiration. The azure waters, golden sands, and the rich biodiversity inspire formulations that are as pure as the locale itself.
Craftsmanship: The spirit of Byron Bay is one of love, care, and meticulous craftsmanship. This spirit permeates into Loyal Crush's approach, where every product is handcrafted with an attention to detail that's palpable from the first use.
Vibrant Community: Byron Bay isn't just about scenic beauty; it's home to a community that's passionate about nature, wellness, and sustainability. Loyal Crush draws from this collective consciousness, making community wisdom an integral part of its R&D.
Infused with Vitality: The Loyal Crush Promise
What truly sets Loyal Crush apart is the infusion of vitality in its products. It's not just about looking good, but feeling vibrant, alive, and brimming with energy.

Healthy Vibrations: Every product from Loyal Crush is more than just a mix of ingredients. They are bursting with healthy vibrations, ensuring that your skin doesn't just look radiant but feels invigorated.
Potent Natural Formulations: Nature, when left untouched, holds potent solutions for a range of beauty and wellness concerns. Loyal Crush's formulations are designed to capture this potency, ensuring maximum efficacy with each use.
Handcrafted with Love
Love is a powerful ingredient. When products are made with love, care, and genuine passion, it reflects in their quality. Every Loyal Crush product is handcrafted, ensuring that this personal touch, this sprinkle of love, is embedded into every bottle, jar, and pack.

In a world teeming with beauty and wellness brands, Loyal Crush stands as a beacon of what's possible when you combine nature's brilliance with human ingenuity. It's a brand that doesn't just sell products but offers a journey—a journey of discovering nature's secrets, of connecting with the vibrant energy of Byron Bay, and of experiencing true, holistic beauty.

As more individuals lean towards natural, sustainable, and effective solutions, Loyal Crush is poised not just to meet these needs but to exceed them, setting new benchmarks in natural wellness and beauty. So, the next time you're looking for a beauty solution, remember the brand that brings Byron Bay's vitality, love, and nature's magic to your doorstep—Loyal Crush.