Autumn Winter Sun Kissed Beauty | Warm Makeup Looks For Winter

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Merry Kissmas! Our Festive Shades Defined

Vibrant, festive lip shades to get you ready for mistletoe moments this Christmas season...

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About Loco Love

Local legendary company, Loco Love, are the epitome of a chocolate lover's dream. Their unique health-infused artisanal treats show that indulgence and well-being do not have to be mutually exclusi...

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The Best Matte Foundations : Defined

For those who err on the oily side of the skin spectrum, the only texture you're likely to be hoping for is matte, matte, matte...

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Practising Self-Love Through Giving

The art of giving is defined as an offering from the heart without any expectation of something in return. Giving with pure intentions creates a pattern of joy, trust and companionship; passing on ...

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Christmas Gift Ideas Under $100

Make this holiday season memorable with some under $100 wish-list wonders that are guaranteed to put a smile on all your family and friends' faces. We have curated a special collection designed to ...

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About Erin Lovell Verinder

Nutritionist, herbalist, energetic healer, author, mentor, Wonder Woman, Erin Lovell Verinder has so much to give. Her unwavering bond with the natural world gives her a unique source of knowledge ...

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2022 Christmas Gift Guide

Cruelty-free, guilt-free gifts to wow them this year...

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Christmas Gifts Under $50

Christmas presents don’t have to break the bank. There are so many ways to gift something thoughtful, beautiful and festive. From colourful, fun make-up and pampering essentials to delicious treats...

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How To: New Year Cleansing

There is no better time for a fresh start than the New Year, and 2023 is going to be a good one. January 1st marks the beginning of another calendar year, representing a fantastic opportunity to we...

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Defined: The Best Foundation For Dry Skin

Finding the perfect foundation can seem like an almighty task; with a never-ending range on the market, it can be overwhelming trying to meet your perfect match, but we are here to relieve that bur...

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How To Live An Ayurvedic Lifestyle

Ayurveda is a traditional, natural healing system from India. The term Ayurveda translates to ‘knowledge of life’. It is based upon the idea that disease is caused due to imbalance or stress within...

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The Best Lipstick Brands

There is nothing better than a fresh and fabulous lipstick, a fail-safe way to totally transform your look. There are three main things to look for when sourcing the best in the beauty business, hy...

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The Benefits of Hemp Skin Care

It is becoming increasingly common to see hemp featured in your products, from skincare to clothing and even in your pet’s treats. Hemp is a strain of the plant Cannabis Sativa; however, it does no...

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The Best In Australian Skincare

At Loyal Crush, we are proud to stock a wide selection of premium Australian skincare. Through a careful and considered approach, we are able to select only the best in natural formulas and sustain...

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Yoni Steaming - Why Is It Beneficial?

Yoni Steams are proving to be one of the most popular trends in female wellbeing, but it is actually an ancient holistic practice that has experienced a form of a revival - thanks to celebrities su...

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What is Face Yoga?

As it turns out, yoga is not just for the body. Face yoga is a term used to describe ways in which you can exercise and manipulate the muscles in your face to attain a contoured, toned appearance.

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Good Mood Food

It is a well-known fact that what we put into our bodies affects how we feel, both physically and mentally and emotionally. We all turn to food for comfort or whenever we require a little pick-me-u...

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The Three Aryuvedic Doshas

The philosophy of Aryuvedic medicine originates from ancient India. Ayurvedic theorises that all disease is caused due to imbalance or stress in a person's consciousness. As a practice, it encourag...

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About Mental Health Week & The Importance of Self Care

World Mental Health week is a chance to reflect upon the reality of mental illness and learn to recognise within ourselves and those around us when things are not going well. Feeling down and anxio...

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At-Home Treatments For Reducing Melasma/Hyperpigmentation

Melasma, also known as hyperpigmentation, is a very common skin concern that many of us face and can occur naturally for a variety of reasons. The three leading causes are sun exposure, hormonal f...

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The Best Mascaras in Australia

The matter of mascara is always a hot topic, and rightly so; mascara can completely transform your look, which is why for so many, it is the I-can’t-live-without beauty product.

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How To Slow Down The Signs Of Ageing

Ageing is a very natural process and one to be embraced. As we get older, we get wiser and are full of wonderful experiences, but it is also natural to want to maintain a youthful glow and keep you...

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The "Clean Girl" TikTok Trend

And how to achieve it with these key products...

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What are Pulse Points?

Where are they on our bodies? And what do they achieve?

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Biode - It’s Time For Conscious Beauty

The Australian-born beauty brand, Biode is a mover and shaker within the industry for its sustainable solutions...

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The Benefits Of Dry Brushing

Awaken your senses with the traditional Ayurvedic practice of dry brushing...

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What Is A "Moisture Sandwich" & How To Create Your Own Recipe

A ‘moisture sandwich’ is one of the latest techniques for achieving gorgeous, hydrated skin, so we wanted to break down how to master this recent culinary-inspired tactic. So get ready... It’s time...

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Body Oils That Are Key To All-Over Silky Skin

Body oils are an effortless way to achieve long-lasting results with the addition of just a single product...

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What is EFT? And what are the benefits?

EFT stands for emotional freedom technique, also known as tapping...

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How To Stop Foundation Cracking And Looking Dry

Have you ever wished your leave-the-house makeup look would remain fresh all day?

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Let's Talk Y2K Beauty & How To Achieve It

For those a little confused, Y2K is shorthand for the year 2000...

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The Classic Signs Of Combination Skin

When it comes to managing your skin type, the first step is identifying what kind of skin you have...

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Teddi Emerald - Women's Empowerment Healer

Teddi is a Byron Bay Based healer who flows teaching women's empowerment and confidence skills. She has devoted her teaching to helping women overcome self-doubt and the fear of not meeting the sta...

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How To Smudge Your Home With Ceremonial Wands

We've all learned the practice of a smudged eye, achieving that perfect smoky yet glam look every time, but what does it mean to practice smudging in your home, and what exactly is a ceremonial wand?

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The Staff Edit

Loyal Crush staff create our favourite makeup looks with resident makeup artist @makeupmaree using Loyal Crush collection makeup products.

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How To Add More Colour To Your Life

With Spring just around the corner (hooray!), now is the perfect time to inject a little pop of colour into your make-up regime...

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Rituals - What Are They & Why Are They Important

Naturally, we all exist in a world of uncertainty, something that has been more real than ever over the last couple of years. Learning to live with life’s curveballs and not let them throw you is a...

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How To Get Turned On With These Key Products

Whether you want to engage in some intimacy with your partner or wish to empower yourself with a moment of self-pleasure, there is a multitude of ways and means to help you feel your best...

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The Benefits of Herbal Tea

People have been drinking herbal tea all over the world for thousands of centuries, and it's no wonder why...

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Defined: Candle Scents & Space Mists to Set A Mood

The power of scent is incredible. Its unique link in our minds to memory, nostalgia and feeling makes smell a completely sensory experience...

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5 Foods To Incorporate Into Your Diet To Improve Your Skin

There are many ways to invest in your skin’s health, and through your diet is one of them...

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Festival Hairstyles To Try On This Season

Get creative with colour, accessories and glitter so you can unleash your alter ego through some glamorous tresses...

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Festival Beauty Looks To Follow This Year

There are no rules when it comes to festival make-up, and we have a backstage pass for all the best beauty looks...

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Healing Eczema With Province Apothecary Healing Balm

This healing balm is made with potent plant ingredients such as Collodial Oatmeal that helps maintain and conceal moisture by creating a barrier over any dry skin, keeping the area hydrated and soo...

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Natural Alternatives To Retinols

There is a myriad of choices within the natural world when it comes to Vitamin A. At Loyal Crush, we are avid lovers of making the most of what mother nature can provide in both diet and skincare...

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Contouring In Your 50s

As your skin naturally ages, it is essential to adapt to its changing needs; whether it is switching to age-defying skincare, upping your SPF application or learning new make-up techniques, there a...

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Essential Festival Items

Festival season is upon us! July means Splendour in the Grass; this is the festival at the top of every Australian musician’s wishlist, not to mention a highly sought-after destination for acts wor...

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Beauty Hack: Skincare Alternatives To Injectables

Undeniably, there is a universal desire to look young; however, getting sucked into a Peter Pan existence can be a little too easy nowadays...

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Tarot Reader Bhony Austin

where I grew up and where I live now?I grew up in a small town on the mid north coast Woolgoolga.. also known as “Woopi”It’s a small community surrounded by beautiful beaches and stunning rain fore...

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Introducing Maison Louis Marie

We are always thrilled when we come across a brand that aligns with our ethics and standards at Loyal Crush and Maison Louis Marie is a very special find.