The Home Of Cruelty Free Beauty & Wellness


We road test our products for you and create collections where you can shop the look designed by our makeup artists or mix and match to create your own.

Golden Smokey Eye

Golden Smokey Eye

A warm, earth-inspired makeup aesthetic using rich brown eyeshadows, creamy bronzers and nude lips, evoking a natural sun-kissed radiance. MUA @candiceseptember

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Pink Palette

Barbie Core Makeup

Barbie core makeup is all about vibrant, playful colours and a flawless finish that evokes the iconic doll's timeless beauty.

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Popping Pout

Cherry Vinyl Lips

Cherry vinyl lips boast a high-shine, lacquered finish in a luscious, ripe red shade, exuding a seductive allure. Kiss, kiss.

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Favourite Faces

We get four lovely locals from around Byron Bay to create their favourite looks with makeup artist @makeupmaree


Staff Edit

Loyal Crush staff create our favourite makeup looks with resident makeup artist @makeupmaree using Loyal Crush collection makeup products.

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Festival Vibes

Get your glitter out and put on your party pants for live music events where you can sparkle above and beyond.

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